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  • Are Fox viewers loyal to the brand or the personalities?

Are Fox viewers loyal to the brand or the personalities?

The Orange County Register
Published May 11, 2017 at 8:50 AM

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As a life-long resident of Southern California, I grew up as an intensely loyal fan of the Los Angeles Lakers. It didn't matter if it was the "Showtime" era of the 1980s, featuring Magic Johnson, Kareem Abdul-Jabbar and James Worthy, or the Shaquille O'Neal/Kobe Bryant reign of the 1990s. If the Lakers were playing, I [...]

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