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Business of Luka: How Luka Doni's trade to the Lakers has impacted ticket pricing, jersey sales and collectibles

Business of Luka: How Luka Doni’s trade to the Lakers has impacted ticket pricing, jersey sales and collectibles

Yahoo! Sports

February 5, 2025 at 4:50 PM

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The financial repercussions from one of the NBA's most stunning trades extend well beyond the players' salaries.

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